Contributors

About

Tribal Impact is a different kind of social media consultancy focusing on building a social business culture from the inside out through strategic advice, employee workshops and executive social coaching. Mobilising your workforce to use social media can be a nervy exercise – mistakes can happen – which makes educating your workforce is crucial. A true social business will connect the entire organisation together with a foundation of clear social guidance, accessible training, relevant content and best-in-class tools. That’s where Tribal Impact can help. Built after years of experience leading SAP’s EMEA social media strategy and launching the Get Social training program for employees, Tribal Impact supports organisations that want to connect their social media strategy back to business objectives. With our help, your organisation will learn how to activate employees to become social advocates for your company, create content and deepen customer relationships across social networks, while at the same time reducing the cost and risk of doing so.

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Statistics

Posts: 169
Reposts: 0

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Are your remote employees friends yet?

Remote teams are great for the individual but to grow a business, it's important for all team members to feel connected and what better...

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What's the Priority?

Each day many of us face multiple priorities. Our to do lists can be as long as our arms and when faced with it our daily social routine...

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B2B Buyers Don’t Want Personalization, They Demand It!

Digital disruption has transformed the buyer journey and businesses have to adopt new inbound marketing methodologies in order to stay...

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Top Tips On Effective Content Marketing Strategies

The term 'Content Marketing' is everywhere - it's constantly written about in blogs, tweeted about thousands of times every day and is...

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The Sales & Marketing Dream Team

The comment below might imply that Marketing hold all the cards in the success of a business but the reality is that Sales and Marketing...

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Real Life Learnings from an Advocacy Program

Obviously I'm a big believer in why employee advocacy works and understandably, you may think I'm a bit biased!  So I thought I'd...

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1 Way to Increase Your Traffic with SEO

When I first started working in SEO, you could reach page one by 'spamming' your links onto irrelevant websites and by stuffing your web...

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How to Increase Social Media Engagement

Social media engagement is discussed a lot in the marketing world - especially as most algorithms will increase the reach of your post in...

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Why Sales & Marketing Must Share The Customer Journey

A new study from LinkedIn and Join the Dots have talked to sales and marketing teams that collaborate well to understand the benefits of...

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6 Ways To Boost Your Word Of Mouth Marketing

'Word of Mouth' marketing has always been an incredibly powerful tool and what's interesting is observing how digital transformation has...

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How To Optimize Your LinkedIn Profile For Success

What kind of impression is your LinkedIn profile making? LinkedIn is the best business platform to use to build your professional...

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The Power of Social Currency

Social Currency is a strange concept to get your head around, similar to explaining Bitcoin, but we won't go into that now. What you need...

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How to Use Content to Boost Your Sales

Yes, we're talking about social selling.  

You can't miss the fact that these days, social selling is causing a big buzz with so many

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13 characteristics of a human brand

It's a scary thought: everything you do these days, as a brand, will influence people's perception of you and drive your reputation. With...

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How to Stop Procrastinating by Using the 2-Minute Rule

I'm by nature, someone who likes to get things done but I am also certainly guilty of procrastinating at times and all the more so if in...

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Create Customers with an Onboard Messaging Sequence

One statistic shows that it costs 5x as much to get a customer than keep an existing one.

Your potential customer takes a journey before...

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Employee Communications: Aligned or Hit-Or-Miss

Whether internal or external communications, both need to be aligned to get the full force of your advocacy program to work efficiently.

A...

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Less Talk, More Action #IWD2018

The 8th of March marks International Women's Day, but I actually believe it's been more like International Women's Year so far!

This is a...

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The Best Times To Post On Social Media

Using social media channels is an unavoidable strategy these days for all organisations who want to stay ahead of the game (or even in...

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How To Improve Employee Engagement

Do you feel engaged in your role? Would you describe yourself as a motivated and loyal employee? Your answer will depend largely on how...

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Can AI write better email subject lines?

Artificial Intelligence is driven by Natural Language Processing (NLP) and Natural Language Generation (NLG) - these tools are now used...

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Want More Traffic? Deindex Your Pages

Do you have community pages on your website? Stats show that deindexing these can help boost your rankings. Britney Muller of Moz recently

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How Personalised Is Your Marketing?

Successful marketing today is all about providing engaging and relevant content. A recent study by PWC’s Digital Services group found...

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27 Viral Referral Strategies for Ultimate Growth

There are so many great ideas in this article that it may take some time to go through them and really think about how you can apply them...

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Spoiler Alert: Not All Your Employees Want To Be Advocates

It's fair to say that I believe employee advocacy is a great way for businesses to get higher conversion on content, reach new people and...

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Influencer Marketing Isn't Just About The Numbers

I have to admit, I was one of those people who thought Influencer Marketing was about paying people with lots of social media followers...

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8 Characteristics Of A Motivating Brand Story

The digital revolution has transformed the way brands need to talk to customers in order to stay competitive. The emphasis for marketing...

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5 Killer Stats and What They Mean for B2B Marketing

Simon Creed is absolutely right, there is no end of stats available in the Social Media world but just what are we meant to do with all...

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B2B & Instagram: The Human Side Of The Brand

I totally agree with Kerri Malone here about the B2B marketing safe zone called LinkedIn.  I get why brands lean more towards that...

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The Difference Between Empowerment & Delegation

I'm fascinated by how teams work and organise to best effect and subscribe to HBR because I find their insights interesting around the...

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'Big' data - the understatement of the era?

Amazing infographic telling the story of how digital content has grown over recent years. The phenomenal numbers alone are hard to grasp...

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68% of marketers will create more 'stories' in 2018

Instagram Stories and Facebook Page Stories are two recent features that have been bought into the mix in the last year and is predicted...

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My Favourite Productivity Hack

I have been working fully from home now for just over two years years. As someone who works on social media for a majority of my day -...

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What Headlines Make You Click-Through?

Buzzsumo has discovered that 'will make you' is one of the most popular headlines on Facebook, 'this is why' and 'the reason is' are...

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