Influencer Marketing: Popular Vs Influential. Know The Difference
Love this article from Marketo exploring why influencer marketing has triggered a redirection of marketing spend into a more #H2H (human...
Contributors
-
Head of Learning & Enablement
-
Social Business Enabler -
Founder @ Tribal Impact: Humanising Brands & Driving Employee First Marketing Via B2B Social Media Advocacy Programs -
Head of Channel Social Advocacy Programs
About
Tribal Impact is a different kind of social media consultancy focusing on building a social business culture from the inside out through strategic advice, employee workshops and executive social coaching. Mobilising your workforce to use social media can be a nervy exercise – mistakes can happen – which makes educating your workforce is crucial. A true social business will connect the entire organisation together with a foundation of clear social guidance, accessible training, relevant content and best-in-class tools. That’s where Tribal Impact can help. Built after years of experience leading SAP’s EMEA social media strategy and launching the Get Social training program for employees, Tribal Impact supports organisations that want to connect their social media strategy back to business objectives. With our help, your organisation will learn how to activate employees to become social advocates for your company, create content and deepen customer relationships across social networks, while at the same time reducing the cost and risk of doing so.
Contact
- +44 208 123 1662
- sarah@tribalimpact.com
- tribalimpact.com
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Why Influencer Marketing Goes Wrong
I'm a huge believer in the micro-influencer and this article from B2B Marketing is spot on explaining why (in many cases) the...
Why Digitally Disconnecting Is As Important As Connecting
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