- Social media influencers can achieve high organic reach
- Influencers have established trust and loyalty whereas only 4% of consumers trust marketing & advertising
- Influencer marketing can boost your social media ROI
- Improve your SEO ranking
Brands are reportedly increasing their spending by up to 50% this year. If you are unclear on the benefits, here are 4 reasons why you should consider working with social media influencers to increase the reach and loyalty in your brand!
It's no secret that people trust the opinions of their friends and family over the messaging of brands. In fact, as much as 90% of consumers claim they value recommendations from people they know while 70% believe online consumer opinions. This is where one of the biggest advantages of influencers lies; because influencers are trusted by their audience, they can impact people's buying decisions.