Working At Home: Perk Or Necessity?
I love this post from Inc. According to a nationwide survey, 65 percent of workers said that remote work would give their productivity a...
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Sarah Goodall
Founder @ Tribal Impact: Humanising Brands & Driving Employee First Marketing Via B2B Social Media Advocacy Programs at Tribal Impact Ltd
United Kingdom
- 020 8123 1662
- hello@tribalimpact.com
- https://www.tribalimpact.com
About Me
Hello, I'm Sarah. Welcome to my profile. I'm all about social business...helping organisations achieve the commercial value that comes with an integrated approach to employee advocacy, content marketing and social media.
I help employees develop their personal brand online and by doing so, enable businesses to transform the way they engage their employees to tell the brand story - a topic I'm hugely passionate about.
I've spent 20+ years working in B2B technology marketing and spent the last 7 years bringing together content, technology and people to maximise the social impact of the SAP brand. I'm classically trained with a strong digital mind-set.
I believe that marketing should...
- hold digital at its core
- be driven by social intelligence
- create amazing content that is relevant to target audiences
- build an amplification engine based on driving conversations
- become a social selling partner to sales
- coach company leaders to become socially savvy
- drive brand advocacy across the employee, partner and customer ecosystem
- lead the social business initiative across the organisation
A bit about me...I love keeping busy (I've had three children is just over three years and built my own house!). I don’t do comfortable or over complicated. I thrive on adventure, driving change and simplifying how things are done.
I'm hugely passionate about marketing and the future role it will play in ever connected organisations. If you feel the same or are interested to learn more about Tribal Impact, let's connect!
Sarah Goodall's Passles
Educate & Build Your Advocate Network
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I read this post this evening about sales and marketing and how the two should get back in their own boxes and focus on doing what they...
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The Role Of Expert Content In The Buyer Journey
There is no doubt that content is accelerating the buyer journey but did you realise it can also put buyers off?
According to a...
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Influencer or Inactive: How Social Savvy Are Your Employees?
If you want to enable your employees to develop their voice on social media to power your advocacy programmes, first you need to...
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Let’s Beat Cancer Sooner
By the end of 2016 more than 1000 people will be diagnosed with cancer every day in the UK. That's a shocking statistic. Cancer has directly affected our Tribal Impact family so we pledge to support other families living with cancer.
